A Mobile App for a Healthcare Education Company

A healthcare education course supplement for a leading healthcare training company.

The Project:

Role: UX researcher and designer on a team of four designers.

A healthcare training company offering vocational courses and healthcare certifications requests an app to support students with their coursework and increase engagement. At the start of the project, the company shared their business goals and ideas.

These included:

  • Engage students with something gaming-centric

  • Provide a Alumni/Rewards program 

  • Help users stay up to date with Certifications + Renewal Reminders 

  • Career Coaching 

  • Connect students with course support info/products 

  • Offer links to product store for corresponding books/materials 

  • Create a cohort-centric community forum

  • Create a customer-facing end and instructor-facing end

User Research:

The team decided that our user research efforts would focus on two types of users-students attending multiple class courses, for example CNA or EMT training, and the students looking for one time classes for training in CPR and other life saving techniques. I focused on the students looking for one time certificates for the user research and low fidelity wire frame phases of the project.

My teammate and I gathered insights from 11 people-through three interviews and eight online surveys. Our users included people currently working in healthcare as medical assistants, doulas, Nurse Practitioners and Directors of Clinical Services.

We identified four main user needs:

  • To search for classes by class type, location, time commitment and cost and be able to compare the finding of their search results to find the best class for them

  • Keep information of their last class, location and information so they could go back to the same place

  • Store completed certifications, be able to share certification documentation with others

  • Receive notification when re-certifications are coming up-be able to choose type of notification (email or text or both)

User Flows and Low Fidelity Wire Frames

User flow

After thinking through some possible user flows, I created a low fidelity wire frame of a search flow for users looking for one-time classes.

Low fidelity wire frame

Usability Testing:

I administered three usability tests for the class search flow. All users were able to move easily through the flow but not necessarily in the way I had planned.

  • The filter options was more intuitive for users to use than the individual search options

  • Users wanted to see what the cart once they reached the end of the search flow

Key Findings:

High Fidelity Solution:

Next, the team started working on high fidelity wire frames. We used the feedback from our usability tests to create hi-fi screens that followed the brand’s style guide.

Prototype:

Here is the final prototype of the one-time class search flow.